As Creative Director (2023), Laura worked on EMBODIED, a powerful documentary that follows five individuals confronting weight stigma and the systems built around it. An Official Selection of the 2023 TribecaX Film Festival and now streaming on Apple TV, the film blends cultural critique with deeply human storytelling. Laura helped shape the creative vision, narrative framing, and visual language—focusing on honesty, intimacy, and care over spectacle. The goal was never to explain bodies, but to listen to them. EMBODIED reflects her commitment to work that challenges dominant narratives while giving people the space to be seen on their own terms.

As Group Creative Director (2025), Laura conceived and led Sunset Stroll, an original, social-first video format designed for maximum impact in under a minute. Each 30–40 second rhythmic walk through New York City captures golden hour from the talent’s point of view—filmed entirely on iPhone for a modern, authentic feel. The format blends playful voiceover, split screens, and wide-angle shots to elevate everyday moments into stylish, cinematic snapshots. With brands including Steve Madden, Ulta, UGG, Nordstrom, San Pellegrino and Anthropologie across Vox Media platforms, Sunset Stroll has become one of Vox Creative’s most recognizable and shareable franchises—built to move, literally and culturally.

As Creative Director, Laura helped lead the first-ever crowdsourced plus-size fashion collection with Eloquii and Refinery29. The Weekender was built with community at the center—designed by listening, not guessing. From concept to launch, the project challenged industry norms around who gets to shape fashion, proving that inclusion isn’t a trend but a creative advantage. The Weekend was the Audience Honor at the 2019 Shorty Awards.

As Creative Director (2022), Laura led the End Financial Abuse collection page, a partnership between the Allstate Foundation, Hello Sunshine, and Vox Creative. The platform was designed to bring visibility to financial abuse—an often invisible form of domestic violence—by centering the voices and lived experiences of real women. Through empathetic storytelling, clear information, and actionable resources, the hub supports female-identifying survivors in navigating financial independence and long-term stability.

As Creative Director, Script Writer, and Producer, Laura led a custom explainer for Novartis in partnership with Vox Media that made complex science feel playful, accurate, and scroll-stopping. Navigating tight legal language and scientific precision, the team translated how a cell can learn to cure disease through a bold, 90s-inspired creative lens—proving that rigor and entertainment can coexist. The result balanced clarity, craft, and curiosity, earning the 2021 Medical Marketing & Media Gold Award and underscoring Laura’s strength in turning regulated subject matter into culturally fluent storytelling.